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Leadership - Iocap - People Empower Business
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Iocap is the strategic partner for Zenger Folkman in Italy and Switzerland and supplies all their revolutionary management development programs. Zenger Folkman programs offer a consolidated methodology to help individuals make a real difference both in their personal performance and in the business performance (effective and data-based methodologies, and statistical evidence).

ZF’s programs and researches are based on multirater feedbacks that help leaders measure their performance in the relevant areas of expertise and compare their performance with that of other ten thousands leaders that work in hundreds of companies all over the world.

One of the main qualities of ZF development programs is that they are empirical and therefore do not depend on personal opinions. They are the result of a comparative analysis between the 10% of best leaders and the 10% of the worst ones out of a sample of about 1 million leaders. From such a big sample a significant difference between best and worst performers emerges.

The entire world has been included in the sample. Even if most of the data comes from North American leaders, also Europe, the Middle East, Asia, Mexico and South America are significantly present. For some ZF development programs the Italian reference standards for the 75th and 90th percentile have been created according to the surveys that Iocap carried out in Italy.

One of the most interesting discoveries is what ZF defines as “powerful combinations”:  there is a powerful combination when the individual combines two different skills resulting in a massive increase of the overall effectiveness.

Joining Jack Zenger’s experience, knowledge, conceptual skills, and Joe Folkman’s research, calculations and background in change management led to the creation of a powerful combination.

The Extraordinary Leader

A program to turn good managers into extraordinary leaders because only excellent leaders generate excellent business results.

A leadership reference model that provides a consolidated methodology to help individuals make a real difference in their personal performance and in the business performance of the organization they belong to.

Participants take the 360 degree assessment – which provides a tailored development plan – and then participate in a one day interactive seminar facilitated by a certified professional. After the seminar it is recommended to attend coaching sessions in order to improve the participants’ development plan and check how they apply it to their everyday life.

The target of this program are all managers – from senior executives to middle managers. It can also be delivered to the Management Team or the Executive Committees, to different working groups or any individual within the organization. Participants will be able to:

  • discover the great difference between being a good leader and an extraordinary one
  • get to know the 16 skills that characterize the Extraordinary Leader
  • understand why improving the existing leadership strengths is the best way to become an Extraordinary Leader
  • get feedback on their leadership profile that emerges from the 360 ​​degree assessment, understand its structure and how to read and interpret the data, and discuss with the facilitator how to use the results in a constructive way
  • carefully analyze the participant feedback report through individual and group assignments
  • use the exclusive Zenger Folkman’s cross-training approach to develop a specific and tailored development plan.
  • learn how they are currently perceived as leaders and clearly understand the positive impact that their improvement can make. One of the different tools that we offer to participants is a tailored development plan based on their situation and their goals. Participants can use it throughout their entire path to improvement.

The research – that involved thousands of world-wide leaders working in multiple sectors – revealed that the leaders who are able to reach excellent business results share six fundamental skills. Considering the exceptional ability to bring extremely positive results, these skills are defined as Leadership Levers. The one-day workshop consists of a classroom led by a lecturer. The learning process is intensified by case studies – presented on video – examples and interactive group assignments.

During the workshop, a ZF certified facilitator will help participants to:

  • Link the needs of their organization to what they are best at and motivate them
  • Focus on developing their strengths as the most efficient and rapid way to increase the effectiveness of their leadership
  • Create a development plan aimed at making them become highly experienced in one of the Leadership Levers
  • Use the demonstrated cross-sectorial training approach of Zenger Folkman to considerably increase their leadership skills.

Leadership Leverages: Building Critical Strengths is ideal for the organizations that benefit from having all employees behave as leaders and influence each other regardless of their position or role. Both executives and individual professionals will learn how their behavior helps enhancing and spreading a leadership culture, and how this leads to achieving important results for the organization.


Effective coaches have the potential to remarkably increase the impact of their leadership and the productivity and effectiveness of their coach

Efficient coaches have the potential to remarkably increase the impact of their leadership and the productivity and effectiveness of their coachees.

By providing them with greater awareness and new approaches to help others grow and improve, leaders can achieve greater results and leave an important heritage in their companies. The workshop uses a strength-based approach to improve everyone’s coaching skills. It focuses on what extraordinary coaches do best – building trust-based relationships and facilitating dialogue that leads to action. The program provides participants with the skills and tools they need to become excellent coaches.

A one day interactive training led by a certified facilitator. Behavior models, demonstrations, role playing and videos are used.

During the workshop a Zenger Folkman certified facilitator will help participants to:

  • Understand on-the-job coaching key objectives and the ultimate impact of extraordinary coaches
  • Get to Know the key attributes of the best coaches: what they do and how they do it
  • Understand why coaching relationships are so important
  • Review the key concepts to be used as guide to each coaching conversation and the best way to handle this kind of dialogue
  • Observe coaching demonstrations, practice the identified skills, and receive immediate feedback.

At the end of the workshop, participants will be able to clearly understand the impact of improving their coaching skills – also thanks to the tools learnt during the workshop itself.


According to Zenger Folkman’s extensive research, leaders who constantly inspire and motivate others to achieve high performance are surrounded by employees with greater levels of engagement and commitment. In fact, these leaders manage to boost their employees’ productivity and thus increase their business profitability. The “Inspiring Leader” workshop illustrates this difficult and important aspect of being a leader, through a practical and ready to use approach based on statistically relevant and concrete evidence. It is a one-day interactive seminar, led by a facilitator, that includes assessment, experienced learning, discoveries, short readings, group discussions, and feedback sessions. It is addressed to leaders of all business levels, senior executives and managers. It can be delivered to Management Committees or Management Teams, all kind of working groups, or any individual within the organization.

Participants in the workshop will increase the effectiveness of their leadership through:

  • Learning the ten attributes and behaviors that define the “inspiring leadership”
  • Discovering the six approaches used by top leaders to inspire others
  • The Use of effective communication styles, receiving instant feedback
  • The use of specific methodologies to create effective and empathetic relationships in the workplace
  • Understanding the different ways in which people feel motivated and the development of the skills and flexibility needed for a tailored approach.

After completing the Inspiration Plan, participants will have gained greater competence in motivating others and the desire to experience alternative ways that will immediately lead them to become more inspiring leaders.


What is your specific, special and recognizable managerial capacity that - if carried to excellence - can you afford to ``make the difference`` in speeding up your business?

In today’s economic scenario – highly competitive and marked by the crisis – organizations that excel in their markets are also the ones that rely on employees who do not make mistakes and are competent, excited and focused on achieving results. Considering the small margin of error that can be accepted, the innovation process and the timing for the development of a project are crucial for the company’s success.

An increasing number of roles requires speed combined with high quality.  Today this goal is reachable. The latest Zenger Folkman research shows that it is possible to optimize the combination Speed – High Quality though a scientific method that ensures objectivity and reliability. The ½ day workshop led by a Zenger Folkman certified trainer focuses on analyzing the results of the pace assessment previously carried out and on the design of a development plan – with concrete actions – based on the organization needs of speeding up the strategic decision making.